What Is a Content Writing Agency?
And how do you know if you need one?
If you’ve been Googling content writing help, you’ve probably come across freelancers, platforms, and content writing agencies — but what exactly is a content writing agency?
In short: it’s a team (sometimes small, sometimes large) that provides professional writing services to help businesses communicate clearly, rank better, and convert more.
At Webcopy+, we’re a lean content writing agency that’s been helping brands across North America since 2006. Here’s what you need to know.
What Does a Content Writing Agency Do?
A content writing agency helps you:
Define your message and voice
Plan and produce website, blog, and marketing copy
Support SEO and content marketing efforts
Scale writing production without sacrificing quality
Communicate more clearly, consistently, and effectively
Some agencies focus on content strategy, others on execution. We do both.
What Kinds of Content Do Agencies Write?
Most content writing agencies (including us) handle:
Website content and landing pages
Blog posts and thought leadership
SEO content and location pages
Product descriptions and service overviews
Email content and messaging frameworks
Whether you need five pages or five hundred, we can scale with your needs.
Who Uses Content Writing Agencies?
We work with:
Marketing leads and brand managers
SEO teams and digital strategists
Designers, developers, and creative agencies
Startups, nonprofits, and enterprise brands
If you’re managing a growing brand and need reliable, strategic writing support, a content writing agency might be the right fit.
How Is a Content Writing Agency Different from Freelancers?
A good content writing agency offers:
A team approach and built-in backup
Consistency in tone, quality, and turnaround
Strategic input and editorial guidance
Easier scaling across multiple formats or campaigns
We’re big enough to handle complex projects — and small enough to care.
Why Work With Webcopy+
In business since 2006
Trusted by agencies, brands, and creative teams
Clean, consistent process and collaborative delivery
SEO-aware, voice-aligned, and results-driven
Easy to work with and easy to brief
We help you say what matters, clearly and confidently.
Request a Free Content Audit
AS FEATURED IN
WE BUILD BRANDS WITH WORDS
We help define your voice and sharpen your messaging to attract the right audience and turn browsers into buyers.
GET RESULTS THAT MATTER
From gaining presence on Google to increasing conversions by 368%, our content drives real results.
SERIOUSLY EASY TO WORK WITH
Clear, collaborative, easy to work with. No drama — just content and communication that clicks. You might even have fun!
WEB CONTENT IS EVERYTHING
Content isn’t just filler — it’s your brand, your value, your visibility. We help you get it right from the start.
